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Communications and Promotion


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Care Opinion only works if people know about it and understand how it can be helpful.

This applies to patients, carers, staff - everyone! And the more people who know about and can use Care Opinion, the more helpful it can become.

For everyone

Promotional materials:

Print materials: Hard copy print materials are a fantastic first-line approach to promotion. Posters, flyers and business cards will attract the attention of consumers whilst in service. Including our new A4 leaflets!

Online promotion: Use social media platforms such as Twitter or Facebook as a way of actively promoting Care Opinion. Use social media tiles to promote campaigns, ask for stories and share stories that have recently been told about your service.

Campaigns: Check out our campaigns page and join us throughout the year as we recognise important themes in health, aged and community care.

Kiosk Mode: You can also direct feedback about your service on iPads / Tablets and mobile devices using the Kiosk Mode. Whether you choose to text out the Kiosk mode link directly to patients after an appointment or lock kiosk mode to a mobile device for use in waiting rooms or in group sessions this is ideal for any single service wanting to increase the number of stories.

For subscribers

Co-branding: Find the Care Opinion logo, branding agreement and other resources on the co-branding page.

Invitation links: Learn more about invitation links that allow you to customise various aspects of our story-telling workflow.

Assisted storytelling: Involve your staff and volunteers to promote Care Opinion and generate stories through assisted storytelling for consumers who are unable to share their story online, via our hand-written leaflet or our storytelling phone line. Learn more on our recent blog

Blogging: Use the Care Opinion blog to talk about the work you are doing and how patient feedback impacts your organisation.

Tell your story widget

Sharing with staff